How to promote eyebrow tinting services

Salons! We’ve launched a new brow range featuring four luxury eyebrow tints! So, now that you know where to find the perfect products, it’s time to pop eyebrow tinting onto your treatment list and rake in the cash.

If you haven’t got the gift of the gab, upload before and after pictures of clients who’ve had a treatment to do the talking for you via Instagram, Twitter and Facebook. Better yet, become a walking advert and tint your own brows! Offer the same service to your staff and your regular eyebrow waxing clients will notice the subtle change. Once you’ve got them interested, reel off these fab benefits to get them on board (you could even use each of the lines as Insta captions for your pics!):

1. Tinting the brows coats each hair with colour and boosts the volume of each strand, instantly creating the illusion of a thicker arch and tail.
2. Darkening the tone of brows that are naturally lighter along the ends enhances their texture too. It also ‘picks up’ and colours those tiny, blonder hairs that often go unnoticed.
3. Dying the brows elongates and lengthens sparse ends, helping them to look more substantial, which is fab if you’ve been over-tweezing!
4. Plus, tinting the eyebrows first creates the perfect base to layer on extra products like eyebrow pencils. Clients can fill in gaps with gels, pencil or powder to make them look even fuller.
5. A softer, brighter brow often suits certain skin tones over darker dyes — did you know you can combine two shades into a single brow to make one part look fuller and another look brighter?
6. Each tint lasts four to six weeks so it can easily be incorporated into a client’s existing eyebrow wax routine.
7. The treatment takes minutes and is pain-free unlike other eyebrow-thickening options like microblading that can cost a small fortune.